Visit to Lazine company
Their goal was to establish a relationship with employers that could lead to further cooperation and collaboration between the company and the University of Donja Gorica (UDG) and to introduce the company to new 3D technologies and knowledge transfer within ProDe Laboratory.
Students and professors were hosted by director, Milutin Djuranovic. Lazine is the first private dairy company in Montenegro, established in 1998. According to the research studies made by IEER (Institute for Entrepreneurship and Economic Development), Lazine is brand one in production and selling of dairy products. According to the needs and request from the company, students from UDG made visual identity and design of a new bottle and cap. In order to make this specific bottle and cap, they needed to do market research, and also do research on materials, forms and make several draft versions. All of the bottles that were made by students were functional and diverse.
Young students of graphic and fashion design had the opportunity to express their abilities, and also improve their art skills and strengthen their self-confidence, through making a visual identity for the company.